Portfolio
13 Years.
Selected Work.
Enterprise AI, healthcare UX, telecom, banking, automotive, design systems — and a growing stack of weekend builds shipped with Claude, Cowork, and Cloudflare.
21
Projects
13+
Years
2012–25
Time span
AI Strategy · Human-in-the-Loop UX
Enterprise Agentic AI Platform
First-of-its-kind corporate AI implementation. Designed HITL oversight patterns, confidence scoring models, and citation-layer interfaces. Mapped mental models around AI trust and transparency through structured stakeholder interviews.
AI Product · Clinical UX · 0→1 Build
Healthcare AI Analytics Platform
Built the UX function from zero at a healthcare analytics startup. Introduced mixed-method research with clinicians, instituted sprint-integrated testing, and shipped a compliant AI analytics platform embedded across enterprise health systems.
AI Agents · Orchestration UX
Agentic Workflow Builder UI
Designed the UX for a multi-step AI agent orchestration platform. Visual node editor, state management UI, error recovery patterns — making complex automation legible to non-technical enterprise users.
AI Product · White-label Chat UX
LLM Chat Interface System
End-to-end design and front-end build of a white-label LLM chat UI. Streaming responses, conversation memory, prompt library, role-based access — embedded across 3 enterprise products.
AI Career Tool · ATS Intelligence
CheckMyCV.online
Free AI-powered CV checker that scores your resume against ATS systems and surfaces exactly what's holding you back. Designed, built, and shipped solo using Claude and Codex.
AI Automation · Analytics UX
AI Reporting Dashboard
AI-powered dashboard that auto-generates weekly business reports from raw data. Natural language summaries, smart chart selection, scheduled delivery — no analyst required.
Telecom UX · Consumer App · In-Store Experience
Du Mobile — Telecom App & In-Store
Led UX strategy for a consumer mobile app and retail in-store experience for eSIM onboarding and physical-to-digital migration. Conducted ethnographic field studies and in-store observations, reducing branch dependency through validated self-service flows.
Telecom UX · Consumer Mobile · Scale
Airtel India — Thanks App
Contributed to one of India's largest consumer mobile applications. Applied behavioral analytics and survey-based research to drive feature prioritization across core service flows for millions of users.
Automotive UX · Consumer App · Global
Pioneer Dashcam App — Global Launch
First UX consultant onboarded for end-to-end experience design. Full research stack: ethnographic driving studies, structured user interviews across global driver personas, moderated usability testing, and surveys — through to successful international launch.
Fintech UX · Digital Banking · Mobile
ICICI Bank — Mobile Banking App
Designed digital-first banking flows enabling customers to complete all core banking activities without branch visits. Conducted user interviews to uncover trust barriers and behavioral patterns, applying HCI principles to reduce cognitive load in high-stakes transactional flows.
Banking UX · Accessibility · ATM Interfaces
NCR ATM — Al-Ahli Bank Dubai
Designed and validated accessible ATM screen flows for Al-Ahli Bank Dubai, ensuring WCAG-aligned experiences for diverse user abilities in high-regulation environments. Conducted ethnographic field studies at ATM locations to observe real-world usage behaviors.
Banking UX · ATM · National Rollout
NCR ATM — CIBC & Scotiabank Canada
Contributed to Canada-specific ATM workflows deployed nationwide. Designed end-to-end ATM user journeys — cash withdrawals, deposits, credit transactions, and contactless tap migration — through a 9-month transformation cycle from research to rollout.
Design Systems · Token Architecture · Fintech
FinTech Design System
A 400+ component production design system for a Series B fintech startup. Three-layer token architecture, dark/light modes, accessibility-first components, and complete documentation — ready for engineering handoff.
Public Sector · Geospatial UX · Social Impact
UNICEF GigaMaps
Led and mentored a design team contributing to a global geospatial platform for education and connectivity. Facilitated user interviews with educators, NGO partners, and field coordinators — ensuring scalable, accessible UX for global audiences at varying data literacy levels.
Enterprise UX · Accessibility · Interaction Design
Pitney Bowes Enterprise Web Platform
Led data-informed UX improvements for enterprise web platforms, addressing usability and accessibility challenges. Conducted user interviews, structured surveys, and moderated usability testing to identify pain points — applying HCI principles to prioritize interaction improvements by measured impact.
Cloud UX · Product Strategy · Adobe
Adobe Creative Cloud (THOR)
Key contributor to Adobe's strategic transition from boxed software to cloud subscription. Part of the early design team for Creative Cloud (codenamed THOR) — covering app download, cloud storage, file management, and creative collaboration workflows at global scale.
Community Platform · Content Strategy · Global Scale
Adobe Community Help & Learning
Built and led the Community Help & Learning initiative — a global support and education ecosystem that evolved into Adobe's creator forums, now one of the world's largest creator support platforms. Led the team, defined content strategy, and scaled the system globally.
Community Design · Platform Architecture
RethinkingUX Community Platform
Built the complete design language and platform architecture for India's fastest-growing UX community. From information architecture to a 200+ component library — now serving 50,000+ designers on LinkedIn.
Real Estate · Web App · Weekend Build
Torontos.rent
Toronto-area rental marketplace. Property listings, tenant–landlord flows, search and filter UX — designed, built, and shipped using AI-assisted development in a single weekend.
HR Tech · Brand + Web · Weekend Build
Poojikahr.com
Web presence for an HR consultancy. Used FireCrawl to map competitor design systems, then built a sharper brand and conversion-optimised site from scratch in a weekend.
PR & Communications · Brand Web · Weekend Build
Zivcomms.in
Web presence for ZIVComms — a PR & communications firm with clients spanning Ibis, Khan Academy, IIT Jammu, and 20+ brands. Complete design and build from brand identity to live site.